Are you looking to switch up your hair color and go for a bold and vibrant look? Look no further than the Wella Color Charm Bold & Bright Hair Color in Intense Passion Plum. This hair color kit not only provides intense color but also moisturizes and shines for a stunning overall look.

One of the standout features of this hair color kit is the TrueColorSeal Technology, which locks in color to help protect against water-fading, maximizing the vibrancy of your new hair color. This means that your hair color will stay true and vibrant for longer, without fading easily.

Additionally, the HydraShine Conditioner included in this kit moisturizes and smoothens your hair, leaving it feeling soft and looking shiny. This is particularly important after a coloring treatment, as hair can often feel dry and damaged. With the HydraShine Conditioner, your hair will feel nourished and healthy.

The Color Boost Glaze is another fantastic addition to this kit, allowing you to amplify your color anytime you feel like your hair needs a boost. This is a great way to keep your color looking fresh and vibrant between salon visits.

The shade Intense Passion Plum is a beautiful deep purple color that is sure to turn heads. The vivid purple hues create a spark that is perfect for those who want to make a statement with their hair color. Whether you’re looking to add a pop of color to your everyday look or want to go all out with a bold new style, this shade is versatile and striking.

In terms of application, this kit includes everything you need for a successful coloring experience. The Permanent Color Cream, Activator, HydraShine Conditioner, Color Boost Glaze, Pair of Gloves, and Instruction Leaflet are all included, making it easy to achieve salon-worthy results from the comfort of your own home.

Overall, the Wella Color Charm Bold & Bright Hair Color in Intense Passion Plum is a fantastic choice for those looking to add some vibrancy and excitement to their hair color. With long-lasting color, moisturizing shine, and a convenient application process, this kit has everything you need for a successful at-home coloring experience. Give it a try and unleash your inner boldness with this stunning hair color kit.